Nicolas Sitter

What AI searches when asked for hotels in New York

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 19 traveller prompts about New York, captured week after week, not autocomplete suggestions.

ChatGPT
376
answers, 1.3 searches each, Jan 2026 to Nov 2026
Grok
297
answers, 5.6 searches each, Jan 2026 to Apr 2026
Gemini
88
answers, 2.2 searches each, Jan 2026 to Feb 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Older prompts
Prompt
“best hotels in New York”
Answers captured
16
Searches per answer
1.0
Searched the prompt as written
31%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels in New York×5
  2. best hotels in New York City luxury hotels×2
  3. best hotels in New York City 2026 luxury boutique location reviews×1
  4. best hotels in New York City 2026 luxury boutique Midtown Central Park recommendations×1
  5. best hotels in New York City 2026 luxury boutique midrange neighborhoods×1
  6. best luxury hotels New York City×1
  7. best luxury hotels in New York City×1
  8. best luxury hotels in New York City 2026×1
  9. best hotels in New York City luxury hotels rankings×1
  10. best hotels in New York City luxury hotel rankings 2025×1
  11. best hotels luxury×1

Words it added to the prompt

luxury69%city63%202625%boutique19%rankings13%20256%central6%location6%midrange6%midtown6%neighborhoods6%park6%recommendations6%reviews6%

Places and names it added

No capitalised name added in two or more answers.

Hotel topics in what it added

All New York prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a New York hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. Best / top29% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

  2. Hotel class or style22% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  3. A year19% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  4. Neighbourhood and location9% of answers

    Name your neighbourhood and what is walkable from it, in words, not only on a map.

  5. Who it is for8% of answers

    Say who the hotel suits (families, couples, business) and why, with specifics.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for New York.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.