Nicolas Sitter

What AI searches when asked for hotels in Rio de Janeiro

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 11 traveller prompts about Rio de Janeiro, captured week after week, not autocomplete suggestions.

ChatGPT
195
answers, 1.2 searches each, May 2026 to Nov 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Prompt
“best hotels in Rio de Janeiro”
Answers captured
18
Searches per answer
1.0
Searched the prompt as written
11%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels in Rio de Janeiro luxury Copacabana Ipanema×2
  2. best hotels Rio de Janeiro luxury neighborhoods×2
  3. best hotels Rio de Janeiro luxury×2
  4. best hotels in Rio de Janeiro×2
  5. best hotels in Rio de Janeiro Brazil luxury beachfront boutique neighborhoods guide 2026×1
  6. best hotels in Rio de Janeiro Brazil luxury beachfront Ipanema Copacabana Leblon 2026×1
  7. best hotels in Rio de Janeiro luxury beachfront Ipanema Copacabana Santa Teresa 2026 reviews×1
  8. best hotels Rio de Janeiro luxury Copacabana Ipanema 2026×1
  9. best hotels in Rio de Janeiro Copacabana Ipanema Fasano Emiliano×1
  10. best hotels Rio de Janeiro luxury hotels Rio de Janeiro Copacabana Ipanema best places to stay Rio 2026×1
  11. best hotels Rio de Janeiro luxury hotels Rio de Janeiro Copacabana Ipanema top hotels Rio×1
  12. best hotels in Rio de Janeiro luxury hotels Copacabana Ipanema Rio×1
  13. best hotels Rio de Janeiro top hotels Copacabana Ipanema×1
  14. best hotels luxury×1

Words it added to the prompt

luxury78%copacabana56%ipanema56%202628%beachfront17%neighborhoods17%brazil11%top11%boutique6%emiliano6%fasano6%guide6%leblon6%places6%reviews6%santa6%stay6%teresa6%

Places and names it added

Copacabana Ipanema39%

Hotel topics in what it added

All Rio de Janeiro prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a Rio de Janeiro hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. Best / top23% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

  2. Hotel class or style23% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  3. A year21% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  4. Neighbourhood and location15% of answers

    Name your neighbourhood and what is walkable from it, in words, not only on a map.

  5. Who it is for10% of answers

    Say who the hotel suits (families, couples, business) and why, with specifics.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for Rio de Janeiro.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.