Nicolas Sitter

What AI searches when asked for hotels in Queenstown

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 11 traveller prompts about Queenstown, captured week after week, not autocomplete suggestions.

ChatGPT
196
answers, 1.2 searches each, May 2026 to Nov 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Prompt
“best hotels in Queenstown”
Answers captured
17
Searches per answer
1.0
Searched the prompt as written
12%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels Queenstown New Zealand×3
  2. best hotels in Queenstown New Zealand luxury boutique lakefront×2
  3. best hotels in Queenstown×2
  4. best hotels in Queenstown New Zealand luxury boutique lakefront 2026×1
  5. best hotels in Queenstown New Zealand luxury boutique lake views 2026×1
  6. best hotels in Queenstown New Zealand luxury lake views central town 2026×1
  7. best hotels Queenstown New Zealand luxury 2026×1
  8. best hotels Queenstown New Zealand luxury hotels 2026×1
  9. best hotels in Queenstown New Zealand×1
  10. best hotels Queenstown New Zealand luxury hotels Queenstown accommodation top rated×1
  11. best hotels in Queenstown New Zealand hotels recommendations×1
  12. best hotels Queenstown luxury hotels Queenstown×1
  13. best hotels Queenstown New Zealand luxury hotels Queenstown list×1

Words it added to the prompt

new82%zealand82%luxury59%202629%boutique24%lakefront18%lake12%views12%accommodation6%central6%list6%rated6%recommendations6%top6%town6%

Places and names it added

New82%

Hotel topics in what it added

All Queenstown prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a Queenstown hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. Country name59% of answers

    Write the city and country together at least once. Engines disambiguate with the country.

  2. Hotel class or style17% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  3. Amenities and rooms16% of answers

    List amenities as text and in amenityFeature, including the obvious ones.

  4. A year14% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  5. Best / top14% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for Queenstown.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.