Nicolas Sitter

What AI searches when asked for hotels in Los Angeles

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 14 traveller prompts about Los Angeles, captured week after week, not autocomplete suggestions.

ChatGPT
258
answers, 1.3 searches each, Jan 2026 to Nov 2026
Grok
117
answers, 5.9 searches each, Feb 2026 to Apr 2026
Gemini
33
answers, 3.0 searches each, Jan 2026 to Feb 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Older prompts
Prompt
“best hotels in Los Angeles”
Answers captured
19
Searches per answer
1.3
Searched the prompt as written
26%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels Los Angeles×3
  2. best hotels Los Angeles luxury×2
  3. best hotels in Los Angeles×2
  4. best hotels in Los Angeles luxury hotels Los Angeles×2
  5. best hotels in Los Angeles 2026 luxury boutique neighborhoods reviews×1
  6. top rated hotels×1
  7. best boutique hotels×1
  8. best luxury hotels×1
  9. best hotels in Los Angeles luxury boutique family hotels neighborhoods 2026×1
  10. best hotels in Los Angeles California luxury boutique beachfront neighborhoods guide×1
  11. best hotels in Los Angeles luxury boutique×1
  12. best hotels in Los Angeles luxury 2026×1
  13. best hotels Los Angeles luxury 2026×1
  14. best hotels in Los Angeles luxury hotels 2026×1
  15. best hotels in Los Angeles luxury hotels recommendations×1

Showing 15 of 20 distinct searches.

Words it added to the prompt

luxury68%202626%boutique21%neighborhoods16%address5%air5%astoria5%beachfront5%bel5%beverly5%california5%family5%guide5%hills5%official5%peninsula5%rated5%recommendations5%reviews5%top5%

Places and names it added

No capitalised name added in two or more answers.

Hotel topics in what it added

All Los Angeles prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a Los Angeles hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. A year19% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  2. Best / top19% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

  3. Hotel class or style19% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  4. Neighbourhood and location14% of answers

    Name your neighbourhood and what is walkable from it, in words, not only on a map.

  5. Who it is for9% of answers

    Say who the hotel suits (families, couples, business) and why, with specifics.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for Los Angeles.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.