Nicolas Sitter

What AI searches when asked for hotels in Lisbon

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 11 traveller prompts about Lisbon, captured week after week, not autocomplete suggestions.

ChatGPT
195
answers, 1.2 searches each, May 2026 to Nov 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Prompt
“best hotels in Lisbon”
Answers captured
18
Searches per answer
1.3
Searched the prompt as written
22%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels Lisbon×4
  2. best hotels Lisbon luxury×2
  3. best hotels in Lisbon Portugal 2026 luxury boutique neighborhoods reviews×1
  4. best hotels in Lisbon Portugal 2026 luxury boutique Chiado Avenida da Liberdade reviews×1
  5. best hotels in Lisbon Portugal luxury boutique central neighborhoods travel guide 2026×1
  6. best hotels in Lisbon Portugal luxury boutique 2026×1
  7. best boutique hotels Lisbon×1
  8. best luxury hotels Lisbon×1
  9. best hotels in Lisbon Portugal 2026 luxury boutique Michelin Conde Nast Forbes×1
  10. best hotels in Lisbon Portugal 2026 luxury boutique×1
  11. best hotels Lisbon Portugal luxury boutique 2026×1
  12. best hotels in Lisbon×1
  13. best hotels in Lisbon luxury boutique hotels Lisbon×1
  14. best hotels in Lisbon Portugal luxury boutique hotels×1
  15. best hotels in Lisbon Portugal luxury boutique hotels Lisbon×1

Showing 15 of 20 distinct searches.

Words it added to the prompt

luxury67%boutique56%portugal56%202639%neighborhoods11%reviews11%address6%alfama6%alto6%areas6%avenida6%bairro6%central6%chiado6%conde6%forbes6%four6%guide6%lapa6%liberdade6%

Places and names it added

No capitalised name added in two or more answers.

Hotel topics in what it added

All Lisbon prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a Lisbon hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. Country name25% of answers

    Write the city and country together at least once. Engines disambiguate with the country.

  2. A year21% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  3. Hotel class or style21% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  4. Best / top20% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

  5. Neighbourhood and location12% of answers

    Name your neighbourhood and what is walkable from it, in words, not only on a map.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for Lisbon.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.