Nicolas Sitter
AGENTIC|

What AI searches when asked for hotels in Bali

Before answering a hotel question with web search, an AI assistant rewrites it into one or more searches. These are the searches it actually ran for 11 traveller prompts about Bali, captured week after week, not autocomplete suggestions.

ChatGPT
197
answers, 1.2 searches each, May 2026 to Nov 2026

Explore by prompt

Percentages are shares of answers. Grok and Gemini were captured on an earlier prompt set, so most current prompts only have ChatGPT.

Best hotels
Luxury
Budget
Families
Couples
Business
Solo
Amenity
Neighbourhood or landmark
Prompt
“best hotels in Bali”
Answers captured
18
Searches per answer
1.0
Searched the prompt as written
17%
Captured
4 May 2026 to 2 Nov 2026

The searches ChatGPT ran

Most frequent first. “×3” means the same search appeared in three separate answers.

  1. best hotels Bali luxury resorts×2
  2. best hotels in Bali×2
  3. best hotels in Bali Indonesia luxury boutique beachfront areas Ubud Seminyak Uluwatu Nusa Dua 2026×1
  4. best luxury hotels in Bali Indonesia 2026 Ubud Uluwatu Nusa Dua Seminyak×1
  5. best hotels in Bali Indonesia 2026 luxury boutique family Ubud Uluwatu Seminyak×1
  6. best luxury hotels in Bali 2026×1
  7. best hotels in Bali luxury resorts×1
  8. best hotels Bali 2026 luxury resorts Ubud Uluwatu Seminyak×1
  9. best luxury hotels in Bali resorts Ubud Seminyak Nusa Dua×1
  10. best hotels Bali recommendations×1
  11. best hotels Bali×1
  12. best hotels in Bali 2026 luxury boutique Bali hotels Ubud Seminyak Nusa Dua×1
  13. best hotels in Bali luxury resorts Bali awards×1
  14. best hotels in Bali luxury resorts Bali 2025×1
  15. best hotels Bali luxury resorts Bali top hotels Bali×1

Showing 15 of 16 distinct searches.

Words it added to the prompt

luxury78%resorts50%202633%seminyak33%ubud33%dua22%nusa22%uluwatu22%boutique17%indonesia17%20256%areas6%awards6%beachfront6%family6%list6%recommendations6%top6%

Places and names it added

Ubud Seminyak Nusa Dua11%Ubud Uluwatu Seminyak11%

Hotel topics in what it added

All Bali prompts together

Share of answers whose searches added each topic, counting only words that were not already in the prompt.

What a Bali hotel page can cover

The topics ChatGPT adds most often here, with what a page can do about each. These are editorial suggestions drawn from the searches, not a measured ranking effect.

  1. Hotel class or style38% of answers

    State your class and style plainly (five-star, boutique, historic) in text and in schema.

  2. A year27% of answers

    Say what is current: this year’s renovations, prices and openings, with dates on the page.

  3. Best / top27% of answers

    The engine is looking for lists. Being on the editorial and booking-site lists matters as much as your own page.

  4. Who it is for14% of answers

    Say who the hotel suits (families, couples, business) and why, with specifics.

  5. Amenities and rooms12% of answers

    List amenities as text and in amenityFeature, including the obvious ones.

Which hotels get named? The answers behind these searches are tracked in the AI Hotel Landscape for Bali.

How the searches were captured and cleaned, and what is left out: method and limits. ChatGPT data runs to Nov 2026.