Still in beta. Spot something off or have ideas? Send me your feedback — DM on LinkedIn or email. Bugs forward 🙏
Weekly until 19 Oct 2026, monthly from November 2026November 2026 edition
AI Hotel Landscape
How leading AI assistants recommend hotels: 616 prompts across 56 destinations, a monthly edition checked before it is published.
Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% between editions.
The Westin Melbourne
How 6 AI assistants recommend this property. Week of November 2, 2026. Tracked for 23 weeks.
Latest edition
2
mentions across 6 AIs
Peak
9
best week
Mentioning AIs
1/6
latest edition
Total links
75
all time
Location
205 Collins St, Melbourne VIC 3000, Australia
PROMPTS
Where this hotel showed up
Each prompt below resolved to The Westin Melbourne at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.
“best hotels in Melbourne for business travelers”Melbourne, US6 of 6 AIs23 weeks35 quotes
“best hotels in Melbourne for business travelers”
Melbourne, US6 of 6 AIs23 weeks35 quotes
ChatGPT · 11-02
“Excellent central location with comfortable rooms for long working days and premium fitness facilities.”
Gemini · 10-19
“Renowned for exceptional sleep quality, ergonomic work setups, and an efficient central CBD location ideal for business travelers.”
Copilot · 10-05
“Modern hotel with wellness amenities and central location ideal for business meetings.”
Gemini · 09-21
“Offers refined corporate accommodation featuring well-equipped business services, spacious work desks, and a prime central location.”
ChatGPT · 09-14
“Its central CBD location, spacious rooms, wellness facilities, and flexible meeting spaces provide a comfortable base for business trips.”
Google AI Mode · 09-14
“Located right in the central business district, this refined hotel provides state-of-the-art fitness facilities, quiet workspaces, and exceptional comfort for working professionals.”
“hotels near Federation Square, Melbourne”Melbourne, US6 of 6 AIs25 weeks79 quotes
“hotels near Federation Square, Melbourne”
Melbourne, US6 of 6 AIs25 weeks79 quotes
ChatGPT · 11-02
“A 5-star luxury hotel about 2 minutes' walk from Federation Square with spacious rooms and excellent service.”
ChatGPT · 10-19
“An upscale option with comfortable rooms and immediate access to theatres, shopping and central Melbourne.”
Gemini · 10-19
“Located just a 2-minute walk from Federation Square, offering luxury accommodations right in the heart of the CBD.”
Copilot · 10-05
“Modern luxury hotel with wellness facilities located very close to Federation Square.”
ChatGPT · 09-28
“This upscale hotel is centrally located on Collins Street with Federation Square and major Melbourne attractions within easy walking distance.”
Google AI Mode · 09-28
“Situated centrally on Collins Street offering refined luxury just a short 5-minute walk from Federation Square.”
“best hotels in Melbourne”Melbourne, US2 of 6 AIs11 weeks11 quotes
“best hotels in Melbourne”
Melbourne, US2 of 6 AIs11 weeks11 quotes
Copilot · 08-31
“Sleek hotel with modern rooms, fitness centre, and indoor pool in a prime location.”
ChatGPT · 08-03
“Upscale hotel in the heart of the CBD within walking distance of major attractions.”
ChatGPT · 07-27
“Provides spacious accommodations, an indoor pool, and an excellent location for shopping and theatres.”
ChatGPT · 07-20
“An excellent choice for visitors seeking luxury accommodation close to Melbourne's premier shopping district.”
ChatGPT · 07-13
“A centrally located luxury hotel offering comfortable accommodations and convenient access to major attractions.”
ChatGPT · 07-06
“Well-rounded luxury hotel offering wellness amenities in the heart of Melbourne.”
“best hotels in Melbourne for couples”Melbourne, US2 of 6 AIs3 weeks3 quotes
“best hotels in Melbourne for couples”
Melbourne, US2 of 6 AIs3 weeks3 quotes
ChatGPT · 07-06
“Comfortable five-star hotel with excellent amenities and a convenient central location.”
Perplexity · 06-29
“Elegant, spacious suites and attentive service in a prime CBD location for couples who value comfort.”
Perplexity · 05-25
“Chic, contemporary luxury in a classic city setting with generous suites and service.”
“luxury hotels in Melbourne”Melbourne, US1 of 6 AIs2 weeks2 quotes
“luxury hotels in Melbourne”
Melbourne, US1 of 6 AIs2 weeks2 quotes
ChatGPT · 07-06
“Sophisticated luxury hotel in the heart of the city near shopping, theaters, and laneways.”
ChatGPT · 06-01
“Luxury accommodation in the heart of Melbourne's theatre, shopping, and dining districts.”
“hotels in Melbourne with rooftop pool”Melbourne, US1 of 6 AIs1 week1 quote
“hotels in Melbourne with rooftop pool”
Melbourne, US1 of 6 AIs1 week1 quote
Google AI Mode · 06-22
“Features an indoor heated pool with a retractable roof for a year-round swimming experience.”
“family friendly hotels in Melbourne”Melbourne, US1 of 6 AIs1 week1 quote
“family friendly hotels in Melbourne”
Melbourne, US1 of 6 AIs1 week1 quote
Copilot · 06-22
“A centrally located hotel with spacious rooms and an indoor pool suitable for families.”
PER-AI MENTIONS
Mentions per AI assistant, by edition
One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode
Weekly until 19 Oct 2026, monthly from November 2026
| Week | ChatGPT | Gemini | Perplexity | Grok | Copilot | Google AI Mode | Total |
|---|---|---|---|---|---|---|---|
| November 2, 2026 | 2 | — | — | — | — | — | 2 |
| October 19, 2026 | — | 2 | — | — | — | — | 2 |
| October 5, 2026 | — | — | — | — | 2 | — | 2 |
| September 21, 2026 | — | 2 | — | — | — | — | 2 |
| September 14, 2026 | 2 | — | — | — | — | — | 2 |
| September 7, 2026 | 2 | — | — | — | — | — | 2 |
| August 31, 2026 | 4 | — | — | — | 3 | — | 7 |
| August 24, 2026 | 2 | — | 1 | — | — | — | 3 |
| August 17, 2026 | 2 | — | — | — | — | — | 2 |
| August 3, 2026 | 3 | — | — | — | — | 2 | 5 |
| July 27, 2026 | 3 | — | — | — | — | — | 3 |
| July 20, 2026 | 3 | — | — | — | 1 | — | 4 |
| July 13, 2026 | 3 | — | — | — | — | 2 | 5 |
| July 6, 2026 | 4 | — | — | — | 2 | — | 6 |
| June 29, 2026 | 3 | — | 1 | — | — | — | 4 |
| June 22, 2026 | — | — | — | — | 3 | — | 3 |
| June 15, 2026 | 3 | — | — | — | — | — | 3 |
| June 8, 2026 | — | — | 1 | — | — | — | 1 |
| June 1, 2026 | 3 | — | — | — | — | — | 3 |
| May 25, 2026 | — | — | 1 | — | — | — | 1 |
| May 18, 2026 | — | — | — | — | — | 2 | 2 |
| May 11, 2026 | — | — | 2 | 2 | — | — | 4 |
| May 4, 2026 | 3 | — | 1 | 5 | — | — | 9 |
LINK MIX
Where AIs send users for this hotel
When the AI links the hotel, where does it point — the hotel's own site (direct), an OTA like Booking.com, a chain page like Marriott.com, or something else?
All time (75 links)
Direct 88%OTA 8%Other 4%
Week-by-week
November 2, 20262 links / 2 mentions
October 19, 20260 links / 2 mentions
October 5, 20262 links / 2 mentions
September 21, 20262 links / 2 mentions
September 14, 20262 links / 2 mentions
September 7, 20262 links / 2 mentions
August 31, 20267 links / 7 mentions
August 24, 20263 links / 3 mentions
August 17, 20262 links / 2 mentions
August 3, 20265 links / 5 mentions
July 27, 20263 links / 3 mentions
July 20, 20264 links / 4 mentions
July 13, 20265 links / 5 mentions
July 6, 20266 links / 6 mentions
June 29, 20264 links / 4 mentions
June 22, 20263 links / 3 mentions
June 15, 20263 links / 3 mentions
June 8, 20261 links / 1 mentions
June 1, 20263 links / 3 mentions
May 25, 20261 links / 1 mentions
May 18, 20262 links / 2 mentions
May 11, 20264 links / 4 mentions
May 4, 20269 links / 9 mentions
Direct (own site + chain page) OTA Other