Nicolas Sitter
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Weekly until 19 Oct 2026, monthly from November 2026Week of 2026-10-12

AI Hotel Landscape

How leading AI assistants recommend hotels: 616 prompts across 56 destinations, a monthly edition checked before it is published.

Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% between editions.

THE PLAZA Seoul, Autograph Collection

How 6 AI assistants recommend this property. Week of October 12, 2026. Tracked for 18 weeks.

Latest edition
1
mentions across 6 AIs
Peak
5
best week
Mentioning AIs
1/6
latest edition
Total links
37
all time
Location
119 Sogong-ro, Jung District, Seoul, South Korea
PROMPTS

Where this hotel showed up

Each prompt below resolved to THE PLAZA Seoul, Autograph Collection at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.

“best hotels in Myeongdong, Seoul”
Seoul, US4 of 6 AIs6 weeks9 quotes
ChatGPT · 10-12
“An upscale hotel near City Hall with easy access to central Seoul's historic sights and shopping.”
Google AI Mode · 07-27
“Luxury hotel adjacent to City Hall and Myeongdong, featuring modern design and excellent dining”
Perplexity · 06-01
“Stylish, sophisticated stay with strong service and convenient access to Myeongdong and historic sites.”
Google AI Mode · 05-25
“A premier 5-star luxury property combining unique boutique design with high-end amenities like an indoor pool and full-service spa, located just a short walk from Myeongdong's core shopping streets.”
ChatGPT · 05-25
“Upscale hotel near City Hall offering refined luxury in a quieter area close to Myeongdong.”
Gemini · 05-25
“Located just steps from Myeongdong, this premier 5-star boutique hotel masterfully combines historic Seoul views with modern, glamorous luxury and full Marriott Bonvoy privileges.”
“hotels near Gyeongbokgung Palace, Seoul”
Seoul, US3 of 6 AIs5 weeks5 quotes
Google AI Mode · 06-15
“A luxury boutique hotel offering stunning views, located a short distance from the palace and city center.”
ChatGPT · 05-25
“Upscale modern hotel near City Hall with quick access to Seoul’s historic center.”
ChatGPT · 05-18
“Stylish luxury property near City Hall with convenient access to Gyeongbokgung Palace and downtown Seoul.”
ChatGPT · 05-11
“Boutique-style luxury hotel near City Hall and other major attractions.”
Gemini · 05-04
“Situated at Seoul Plaza, this boutique-style luxury hotel offers easy access to both Gyeongbokgung and Deoksugung palaces.”
“best hotels in Seoul for business travelers”
Seoul, US2 of 6 AIs12 weeks15 quotes
Copilot · 09-14
“Modern business-friendly hotel with meeting spaces, spa, and proximity to City Hall and financial district.”
Copilot · 09-07
“Modern design and excellent meeting facilities make it a strong choice for business travelers.”
Copilot · 08-31
“Stylish property with strong business services and easy access to central Seoul offices.”
Copilot · 08-17
“Modern Marriott Autograph Collection hotel with excellent meeting spaces and amenities.”
Perplexity · 08-17
“Upscale business-friendly hotel with multiple dining options and meeting spaces.”
Perplexity · 08-10
“Premium hotel with executive services, meeting facilities, and spa for business travelers.”
“luxury hotels in Seoul”
Seoul, US2 of 6 AIs3 weeks3 quotes
Perplexity · 08-24
“Central luxury hotel with refined rooms, spa, and upscale dining options.”
Perplexity · 08-17
“Elegant, centrally located landmark with upscale dining and spa facilities.”
Copilot · 07-27
“Stylish boutique luxury with easy access to City Hall and Myeongdong shopping district.”
“best hotels in Seoul for couples”
Seoul, US2 of 6 AIs2 weeks2 quotes
Perplexity · 05-25
“Chic, centrally located with stylish rooms and easy access to major attractions.”
ChatGPT · 05-11
“Upscale central hotel offering strong value for couples who want luxury near Myeongdong and City Hall.”
“hotels in Seoul with rooftop pool”
Seoul, US1 of 6 AIs2 weeks2 quotes
ChatGPT · 05-18
“Rooftop pool with modern luxury vibes in the heart of the city.”
ChatGPT · 05-11
“Rooftop pool and lounge area in a central location for sightseeing.”
“best hotels in Seoul”
Seoul, US1 of 6 AIs1 week1 quote
ChatGPT · 05-04
“A highly rated luxury boutique hotel located near major historic landmarks and Seoul Plaza.”
PER-AI MENTIONS

Mentions per AI assistant, by edition

One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.

02305-0405-1105-1805-2506-0106-1507-0607-1307-2007-2708-0308-1008-1708-2408-3109-0709-1410-12mentions
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode

Weekly until 19 Oct 2026, monthly from November 2026

WeekChatGPTGeminiPerplexityGrokCopilotGoogle AI ModeTotal
October 12, 20261—————1
September 14, 2026————1—1
September 7, 2026————1—1
August 31, 2026————1—1
August 24, 2026——1———1
August 17, 2026——2—1—3
August 10, 2026——1—1—2
August 3, 2026——1—1—2
July 27, 2026——1—113
July 20, 2026————1—1
July 13, 2026——1———1
July 6, 2026——1———1
June 15, 2026——1——12
June 1, 2026——1———1
May 25, 2026211——15
May 18, 20263—————3
May 11, 20263—1———4
May 4, 202613————4
See live ChatGPT data →MethodologyVisit THE PLAZA Seoul, Autograph Collection →