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Weekly until 19 Oct 2026, monthly from November 2026November 2026 edition
AI Hotel Landscape
How leading AI assistants recommend hotels: 616 prompts across 56 destinations, a monthly edition checked before it is published.
Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% between editions.
Hotel Alpen Resort & SPA
How 6 AI assistants recommend this property. Week of November 2, 2026. Tracked for 23 weeks.
Latest edition
2
mentions across 6 AIs
Peak
9
best week
Mentioning AIs
2/6
latest edition
Total links
79
all time
Location
Spissstrasse 52, 3920 Zermatt, Switzerland
PROMPTS
Where this hotel showed up
Each prompt below resolved to Hotel Alpen Resort & SPA at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.
“best hotels in Zermatt for business travelers”Zermatt, US5 of 6 AIs12 weeks13 quotes
“best hotels in Zermatt for business travelers”
Zermatt, US5 of 6 AIs12 weeks13 quotes
Google AI Mode · 11-02
“Offering reliable high-speed Wi-Fi, complimentary station transfers, and extensive wellness facilities, it is well-suited for a seamless working trip.”
Google AI Mode · 10-19
“This resort features efficient amenities including laundry services, an on-site fitness center, and a complimentary electric shuttle bus to ease transit connections.”
Gemini · 10-12
“Provides reliable high-speed Wi-Fi, spacious rooms, and comprehensive wellness amenities to unwind after a busy workday.”
Gemini · 10-05
“Offers spacious facilities, strong connectivity, and extensive wellness amenities to unwind after a productive day.”
Gemini · 09-21
“Provides spacious facilities, reliable connectivity, and extensive wellness options to unwind after meetings.”
Google AI Mode · 09-07
“Provides complimentary station shuttles, reliable high-speed Wi-Fi, and extensive wellness amenities to unwind after work.”
“family friendly hotels in Zermatt”Zermatt, US5 of 6 AIs22 weeks46 quotes
“family friendly hotels in Zermatt”
Zermatt, US5 of 6 AIs22 weeks46 quotes
Gemini · 11-02
“It offers fantastic family amenities, including generous indoor pool facilities, spacious rooms, and a welcoming environment for travelers of all ages.”
ChatGPT · 10-19
“A four-star wellness hotel near the train station with spacious rooms, an indoor heated pool, and spa facilities suited to families.”
Gemini · 10-19
“Features extensive indoor pool facilities, spacious family accommodations, and a great wellness layout for parents and kids.”
Gemini · 10-12
“Features an indoor pool, spa area, and recreational facilities well-suited for family stays.”
ChatGPT · 10-12
“A family-oriented hotel within walking distance of the train station, with an indoor pool, children's pool area, and wellness facilities.”
Copilot · 10-05
“Spacious resort with indoor pool, tennis courts, and wellness facilities ideal for families.”
“best hotels in Zermatt”Zermatt, US5 of 6 AIs5 weeks5 quotes
“best hotels in Zermatt”
Zermatt, US5 of 6 AIs5 weeks5 quotes
Copilot · 10-05
“Family-friendly hotel with spacious rooms, wellness facilities, and easy access to ski lifts.”
Google AI Mode · 09-07
“A fantastic family-friendly alpine resort featuring extensive wellness facilities and magnificent indoor/outdoor pools.”
Gemini · 07-27
“Presents expansive spa facilities and spacious rooms located conveniently close to the village's ski elevators.”
ChatGPT · 05-25
“A family-friendly resort with extensive wellness facilities and good overall value for Zermatt.”
Perplexity · 05-18
“A well-reviewed wellness hotel with an indoor pool, spa, and breakfast, making it ideal for a comfortable mountain stay.”
“hotels near Matterhorn, Zermatt”Zermatt, US3 of 6 AIs4 weeks4 quotes
“hotels near Matterhorn, Zermatt”
Zermatt, US3 of 6 AIs4 weeks4 quotes
Google AI Mode · 09-07
“This laid-back resort features spacious rooms with balconies showcasing stunning unobstructed views of the Matterhorn alongside extensive spa amenities.”
Google AI Mode · 07-13
“Known for having stunning views of the Matterhorn from balconies while being close to the train station.”
Copilot · 05-18
“A well-reviewed spa hotel with excellent amenities and proximity to Matterhorn attractions.”
ChatGPT · 05-11
“Popular resort-style property with extensive spa amenities ideal for ski trips and families.”
“hotels in Zermatt with ski-in ski-out access”Zermatt, US2 of 6 AIs3 weeks3 quotes
“hotels in Zermatt with ski-in ski-out access”
Zermatt, US2 of 6 AIs3 weeks3 quotes
Perplexity · 08-17
“Spa-focused resort with easy access to slopes and family-friendly services.”
Copilot · 05-18
“Close to the Sunnegga funicular with convenient ski access and wellness facilities”
Perplexity · 05-11
“This well-rated Zermatt hotel is listed among ski-in/ski-out options and offers easy access to the ski area along with spa amenities.”
“affordable hotels in Zermatt under $200”Zermatt, US2 of 6 AIs2 weeks2 quotes
“affordable hotels in Zermatt under $200”
Zermatt, US2 of 6 AIs2 weeks2 quotes
Gemini · 07-06
“Offering straightforward, convenient accommodations right in the downtown area, it consistently prices below standard Zermatt rates.”
Perplexity · 05-04
“Simple accommodations often priced competitively for short stays.”
“best hotels in Zermatt for couples”Zermatt, US1 of 6 AIs1 week1 quote
“best hotels in Zermatt for couples”
Zermatt, US1 of 6 AIs1 week1 quote
Google AI Mode · 10-12
“This family-run alpine resort features one of Zermatt's largest wellness areas and cozy Panorama rooms with direct Matterhorn views for an ultimate relaxing stay.”
“best hotels in Zermatt for solo travelers”Zermatt, US1 of 6 AIs4 weeks5 quotes
“best hotels in Zermatt for solo travelers”
Zermatt, US1 of 6 AIs4 weeks5 quotes
Copilot · 09-07
“Relaxed atmosphere with pool and tennis courts, offering solo travelers both activity and relaxation.”
Copilot · 08-31
“Relaxed atmosphere with spa and pool facilities, providing a balanced mix of affordability and amenities for solo stays.”
Copilot · 08-31
“Relaxed atmosphere with spa and pool facilities, providing a balanced mix of affordability and amenities for solo stays.”
Copilot · 08-10
“Casual hotel with pool and tennis courts, offering a friendly atmosphere for solo guests.”
Copilot · 08-03
“Casual resort with pool and tennis courts, offering activities and wellness facilities for independent travelers.”
“luxury hotels in Zermatt”Zermatt, US1 of 6 AIs1 week1 quote
“luxury hotels in Zermatt”
Zermatt, US1 of 6 AIs1 week1 quote
Perplexity · 08-17
“Wellness-focused luxury hotel with spa, indoor pool, and mountain access.”
“best hotels in Bahnhofstrasse, Zermatt”Zermatt, US1 of 6 AIs2 weeks2 quotes
“best hotels in Bahnhofstrasse, Zermatt”
Zermatt, US1 of 6 AIs2 weeks2 quotes
ChatGPT · 05-18
“Large resort-style hotel with pools and spa facilities that offers strong value for families and groups.”
ChatGPT · 05-11
“A strong value-oriented resort with extensive spa facilities and family-friendly amenities near the village center.”
PER-AI MENTIONS
Mentions per AI assistant, by edition
One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode
Weekly until 19 Oct 2026, monthly from November 2026
| Week | ChatGPT | Gemini | Perplexity | Grok | Copilot | Google AI Mode | Total |
|---|---|---|---|---|---|---|---|
| November 2, 2026 | — | 1 | — | — | — | 1 | 2 |
| October 19, 2026 | 1 | 1 | — | — | — | 1 | 3 |
| October 12, 2026 | 1 | 2 | — | — | — | 1 | 4 |
| October 5, 2026 | — | 2 | — | — | 2 | 1 | 5 |
| September 28, 2026 | — | — | — | — | 1 | — | 1 |
| September 21, 2026 | 1 | 1 | — | — | — | — | 2 |
| September 14, 2026 | 1 | — | — | — | — | — | 1 |
| September 7, 2026 | 1 | — | — | — | 1 | 4 | 6 |
| August 31, 2026 | 4 | — | — | — | 3 | — | 7 |
| August 24, 2026 | 1 | — | — | — | — | — | 1 |
| August 17, 2026 | 1 | — | 2 | — | 2 | — | 5 |
| August 10, 2026 | 1 | — | — | — | 2 | — | 3 |
| August 3, 2026 | 1 | 1 | 1 | — | 2 | — | 5 |
| July 27, 2026 | 1 | 1 | — | — | — | — | 2 |
| July 20, 2026 | 1 | — | 1 | — | 1 | — | 3 |
| July 13, 2026 | 1 | — | 1 | — | — | 1 | 3 |
| July 6, 2026 | 1 | 1 | — | — | 1 | — | 3 |
| June 29, 2026 | 1 | — | — | — | 1 | 2 | 4 |
| June 22, 2026 | — | — | — | — | — | 1 | 1 |
| May 25, 2026 | 1 | — | — | — | — | — | 1 |
| May 18, 2026 | 3 | — | 2 | — | 3 | 1 | 9 |
| May 11, 2026 | 2 | — | 2 | — | — | 1 | 5 |
| May 4, 2026 | — | 2 | 2 | — | — | 2 | 6 |
LINK MIX
Where AIs send users for this hotel
When the AI links the hotel, where does it point — the hotel's own site (direct), an OTA like Booking.com, a chain page like Marriott.com, or something else?
All time (79 links)
Direct 57%OTA 18%Google Travel 6%Other 19%
Week-by-week
November 2, 20261 links / 2 mentions
October 19, 20262 links / 3 mentions
October 12, 20264 links / 4 mentions
October 5, 20265 links / 5 mentions
September 28, 20261 links / 1 mentions
September 21, 20262 links / 2 mentions
September 14, 20261 links / 1 mentions
September 7, 20266 links / 6 mentions
August 31, 20267 links / 7 mentions
August 24, 20261 links / 1 mentions
August 17, 20265 links / 5 mentions
August 10, 20263 links / 3 mentions
August 3, 20265 links / 5 mentions
July 27, 20262 links / 2 mentions
July 20, 20262 links / 3 mentions
July 13, 20263 links / 3 mentions
July 6, 20263 links / 3 mentions
June 29, 20264 links / 4 mentions
June 22, 20261 links / 1 mentions
May 25, 20261 links / 1 mentions
May 18, 20269 links / 9 mentions
May 11, 20265 links / 5 mentions
May 4, 20266 links / 6 mentions
Direct (own site + chain page) OTA Other