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Live · refreshed weeklyUpdated August 24, 2026
AI Hotel Landscape
How leading AI assistants recommend hotels — 616 prompts across 56 destinations, refreshed every Monday.
Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% week to week.
Novotel Melbourne on Collins
How 6 AI assistants recommend this property. Week of August 24, 2026. Tracked for 14 weeks.
This week
2
mentions across 6 AIs
Peak
9
best week
Mentioning AIs
2/6
this week
Total links
49
all time
Location
270 Collins St, Melbourne VIC 3000, Australia
PROMPTS
Where this hotel showed up
Each prompt below resolved to Novotel Melbourne on Collins at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.
“family friendly hotels in Melbourne”Melbourne, US6 of 6 AIs11 weeks38 quotes
“family friendly hotels in Melbourne”
Melbourne, US6 of 6 AIs11 weeks38 quotes
ChatGPT · 08-24
“A central CBD location, dedicated family-suite configuration and heated indoor pool make this a convenient family hotel.”
Gemini · 08-24
“Centrally located in the heart of the city, it features family-friendly rooms, a dedicated play area, and board games for kids.”
Gemini · 07-20
“Offers central CBD access, dedicated kids' play areas, board games, and family suites within walking distance of major Melbourne attractions.”
Google AI Mode · 07-20
“Located in the city center with a heated indoor pool and spacious family rooms, plus kids eat free at breakfast.”
Gemini · 07-13
“It provides spacious family rooms, an onsite play area with board games, and custom kid-friendly menus.”
Google AI Mode · 07-13
“Features family rooms, a central location on Collins Street, and a heated indoor pool for children.”
“hotels near Federation Square, Melbourne”Melbourne, US3 of 6 AIs16 weeks21 quotes
“hotels near Federation Square, Melbourne”
Melbourne, US3 of 6 AIs16 weeks21 quotes
Copilot · 08-24
“Contemporary hotel with dining and an indoor pool located within walking distance of Federation Square.”
Copilot · 08-10
“Modern hotel with restaurant, bar, and indoor pool located near Federation Square.”
ChatGPT · 08-03
“Comfortable CBD hotel within easy walking distance of Federation Square, shopping, and attractions.”
ChatGPT · 07-27
“A well-located upscale hotel close to shopping, dining, and major Melbourne attractions.”
ChatGPT · 07-20
“Well-located mid-to-upscale hotel in the heart of the CBD within walking distance of Federation Square.”
Google AI Mode · 07-13
“Situated on Collins Street with easy access to Flinders Street Station and Federation Square.”
“best hotels in Melbourne for business travelers”Melbourne, US2 of 6 AIs4 weeks4 quotes
“best hotels in Melbourne for business travelers”
Melbourne, US2 of 6 AIs4 weeks4 quotes
Copilot · 07-13
“A reliable mid-range business hotel with strong value, central location, and good workspace amenities.”
ChatGPT · 06-15
“A solid mid-range CBD option with a central location and practical amenities for short business stays.”
ChatGPT · 05-18
“Affordable yet central with conference rooms and reliable Wi-Fi, balancing cost and convenience.”
ChatGPT · 05-04
“Offers strong meeting facilities and is centrally located above a shopping center in the CBD.”
“best hotels in Melbourne for solo travelers”Melbourne, US1 of 6 AIs1 week1 quote
“best hotels in Melbourne for solo travelers”
Melbourne, US1 of 6 AIs1 week1 quote
ChatGPT · 06-22
“Reliable central CBD hotel with strong amenities and 24/7 service, ideal for solo travelers prioritizing safety and convenience.”
“affordable hotels in Melbourne under $200”Melbourne, US1 of 6 AIs1 week1 quote
“affordable hotels in Melbourne under $200”
Melbourne, US1 of 6 AIs1 week1 quote
ChatGPT · 06-01
“Central CBD location with reliable service and good value for city stays.”
PER-AI MENTIONS
Weekly mentions per AI assistant
One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode
| Week | ChatGPT | Gemini | Perplexity | Grok | Copilot | Google AI Mode | Total |
|---|---|---|---|---|---|---|---|
| August 24, 2026 | — | 1 | — | — | 1 | — | 2 |
| August 10, 2026 | — | — | — | — | 1 | — | 1 |
| July 20, 2026 | — | 1 | — | — | — | — | 1 |
| July 13, 2026 | — | 1 | — | — | 3 | 2 | 6 |
| July 6, 2026 | — | 1 | — | — | 2 | 1 | 4 |
| June 29, 2026 | — | 1 | — | — | 2 | 1 | 4 |
| June 22, 2026 | — | — | — | — | 1 | — | 1 |
| June 15, 2026 | 2 | — | — | — | 1 | — | 3 |
| June 8, 2026 | 2 | — | — | — | 2 | — | 4 |
| June 1, 2026 | 2 | — | — | — | — | — | 2 |
| May 25, 2026 | — | 1 | — | — | 2 | — | 3 |
| May 18, 2026 | 3 | 1 | — | — | 2 | — | 6 |
| May 11, 2026 | 2 | 1 | — | — | — | — | 3 |
| May 4, 2026 | 2 | 2 | 1 | 3 | 1 | — | 9 |
LINK MIX
Where AIs send users for this hotel
When the AI links the hotel, where does it point — the hotel's own site (direct), an OTA like Booking.com, a chain page like Marriott.com, or something else?
All time (49 links)
Direct 90%OTA 8%Other 2%
Week-by-week
August 24, 20262 links / 2 mentions
August 10, 20261 links / 1 mentions
July 20, 20261 links / 1 mentions
July 13, 20266 links / 6 mentions
July 6, 20264 links / 4 mentions
June 29, 20264 links / 4 mentions
June 22, 20261 links / 1 mentions
June 15, 20263 links / 3 mentions
June 8, 20264 links / 4 mentions
June 1, 20262 links / 2 mentions
May 25, 20263 links / 3 mentions
May 18, 20266 links / 6 mentions
May 11, 20263 links / 3 mentions
May 4, 20269 links / 9 mentions
Direct (own site + chain page) OTA Other