Still in beta. Spot something off or have ideas? Send me your feedback — DM on LinkedIn or email. Bugs forward 🙏
Weekly until 19 Oct 2026, monthly from November 2026November 2026 edition
AI Hotel Landscape
How leading AI assistants recommend hotels: 616 prompts across 56 destinations, a monthly edition checked before it is published.
Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% between editions.
JM Marvel Hotel & Spa
How 6 AI assistants recommend this property. Week of November 2, 2026. Tracked for 24 weeks.
Latest edition
1
mentions across 6 AIs
Peak
11
best week
Mentioning AIs
1/6
latest edition
Total links
111
all time
Location
16 P. Hàng Da, Phố cổ Hà Nội, Hoàn Kiếm, Hà Nội 100000, Vietnam
PROMPTS
Where this hotel showed up
Each prompt below resolved to JM Marvel Hotel & Spa at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.
“affordable hotels in Hanoi under $200”Hanoi, US5 of 6 AIs11 weeks17 quotes
“affordable hotels in Hanoi under $200”
Hanoi, US5 of 6 AIs11 weeks17 quotes
ChatGPT · 11-02
“Boutique hotel with spa facilities and walking distance to attractions at around $65–90 per night.”
Google AI Mode · 10-05
“This highly rated 4-star boutique hotel offers polished rooms, fantastic hospitality, and a central Old Quarter location well under $200 per night.”
Copilot · 10-05
“Boutique hotel with rooftop bar and spa at an affordable rate.”
Gemini · 09-28
“This highly rated 4-star hotel offers an elegant stay in the heart of Hanoi well under the $200 budget.”
Copilot · 09-07
“Stylish rooms with rooftop bar and spa, located in the Old Quarter for about $42.”
Google AI Mode · 08-24
“An exceptional 4-star boutique choice in the heart of the Old Quarter providing high-end spa services and elegant rooms at an affordable price.”
“best hotels in Hanoi”Hanoi, US5 of 6 AIs11 weeks14 quotes
“best hotels in Hanoi”
Hanoi, US5 of 6 AIs11 weeks14 quotes
Gemini · 10-12
“A polished and highly-rated accommodation providing a full spa, free breakfast, and a charming rooftop bar at an exceptional value.”
Gemini · 10-05
“A highly rated 4-star polished hotel featuring great value, free breakfast, a spa, and a scenic rooftop bar.”
Gemini · 09-28
“An elegant and well-reviewed property providing polished rooms, free breakfast, and a relaxing spa.”
Gemini · 09-14
“Cozy, highly-rated 4-star gem delivering exceptional service, complimentary breakfast, and central Old Quarter access.”
Gemini · 09-07
“Highly rated boutique option offering elegant polished rooms, a relaxing spa, and a rooftop bar with great city views.”
Copilot · 09-07
“A stylish boutique hotel with a rooftop bar and spa, offering affordable luxury in the Old Quarter.”
“best hotels in Old Quarter, Hanoi”Hanoi, US5 of 6 AIs11 weeks17 quotes
“best hotels in Old Quarter, Hanoi”
Hanoi, US5 of 6 AIs11 weeks17 quotes
Gemini · 10-12
“An elegant 4-star boutique hotel featuring an exceptional rooftop bar, relaxing spa, and prime Old Quarter location.”
Gemini · 10-05
“A highly-rated polished hotel offering free breakfast, a relaxing spa, and a vibrant rooftop bar.”
Copilot · 10-05
“Stylish hotel with rooftop bar and spa, offering great value in the Old Quarter.”
Copilot · 09-28
“Stylish hotel with a rooftop bar and spa, offering excellent service and modern amenities.”
Gemini · 09-28
“Polished and highly praised accommodation featuring a relaxing spa and a popular rooftop bar.”
Gemini · 09-21
“Provides elegant polished rooms, free breakfast, and an exceptional spa experience close to the city's main cultural spots.”
“best hotels in Hanoi for couples”Hanoi, US4 of 6 AIs9 weeks9 quotes
“best hotels in Hanoi for couples”
Hanoi, US4 of 6 AIs9 weeks9 quotes
Gemini · 10-12
“An elegant hotel featuring polished rooms, a relaxing spa, and a cozy rooftop bar offering romantic views of the city.”
Google AI Mode · 09-28
“A highly-rated charming hotel offering exceptional hospitality, romantic French-colonial decor, and a quiet ambiance right in the Old Quarter.”
Gemini · 09-21
“Provides a charming boutique experience with personalized hospitality, a relaxing on-site spa, and an intimate rooftop setting.”
Gemini · 09-14
“An elegant boutique option offering exceptional spa services and a cozy rooftop bar suited for couples looking for relaxation.”
Gemini · 09-07
“Known for its intimate ambiance, it features elegant rooms, a relaxing spa, and a romantic rooftop bar.”
Perplexity · 08-17
“Polished rooms with spa and rooftop bar, great for couples.”
“boutique hotels in Old Quarter, Hanoi”Hanoi, US4 of 6 AIs14 weeks17 quotes
“boutique hotels in Old Quarter, Hanoi”
Hanoi, US4 of 6 AIs14 weeks17 quotes
Gemini · 10-12
“An elegant boutique hotel featuring polished rooms, a relaxing spa, and a scenic rooftop bar near the Old Quarter.”
Copilot · 10-05
“Affordable boutique stay with rooftop bar and spa, located in Old Quarter.”
Gemini · 09-14
“An elegant boutique hotel featuring polished rooms, a full-service spa, and a relaxing rooftop bar right in the bustling Old Quarter.”
Gemini · 09-07
“This highly-rated elegant hotel offers polished boutique rooms, complimentary breakfast, and a relaxing spa within walking distance of the Old Quarter.”
Copilot · 09-07
“Boutique hotel offering refined rooms, a spa, and a rooftop bar with panoramic views.”
Copilot · 08-24
“Stylish boutique hotel with rooftop bar and spa, blending modern comfort with Old Quarter charm.”
“best hotels in Hanoi for solo travelers”Hanoi, US3 of 6 AIs9 weeks9 quotes
“best hotels in Hanoi for solo travelers”
Hanoi, US3 of 6 AIs9 weeks9 quotes
Gemini · 10-12
“This highly-rated boutique hotel offers exceptional hospitality, a central location near the Old Quarter, and warm social spaces ideal for solo travelers.”
Gemini · 09-21
“Offers exceptional hospitality and a central location near the Old Quarter, making it very safe and convenient for solo travelers.”
Google AI Mode · 08-24
“Top-rated by solo guests for its exceptional security, central Old Quarter location, and deeply attentive personalized service.”
Google AI Mode · 08-10
“This highly rated Old Quarter hotel is frequently praised for its exceptional solo-friendly safety, personal staff attentiveness, and central walking distance to major city attractions.”
Perplexity · 07-27
“Elegant hotel with spa and rooftop bar, balancing comfort with social spaces suitable for solo guests.”
Google AI Mode · 05-25
“For solo travelers desiring upscale privacy over a hostel layout, this elegant boutique option delivers safe, cozy interior rooms that completely block out city noise.”
“family friendly hotels in Hanoi”Hanoi, US3 of 6 AIs13 weeks21 quotes
“family friendly hotels in Hanoi”
Hanoi, US3 of 6 AIs13 weeks21 quotes
Gemini · 10-12
“Offering complimentary breakfast and spacious accommodations, this hotel provides a comfortable and welcoming stay for families.”
Google AI Mode · 10-12
“This hotel provides spacious family suites and dedicated family cozy rooms with warm, attentive hospitality right in the vibrant heart of the Old Quarter.”
Google AI Mode · 10-05
“Offers spacious family-friendly suites and top-tier hospitality right in the heart of Hanoi's Old Quarter.”
Copilot · 10-05
“Elegant hotel with rooftop bar and spa, offering family rooms and central access.”
Gemini · 09-28
“This highly rated, family-friendly hotel offers free breakfast, spacious polished rooms, and a central location in the Old Quarter close to local attractions.”
Copilot · 09-28
“Boutique hotel offering family rooms, free breakfast, and a rooftop bar with city views.”
“best hotels in Hanoi for business travelers”Hanoi, US2 of 6 AIs4 weeks4 quotes
“best hotels in Hanoi for business travelers”
Hanoi, US2 of 6 AIs4 weeks4 quotes
Gemini · 09-21
“Features polished rooms, excellent hospitality, and a prime location near the city center for convenient business transit.”
Gemini · 09-14
“Offers polished, comfortable accommodations and dedicated hospitality that ensure a productive and restful stay for business travelers.”
Gemini · 09-07
“Located centrally with polished rooms and free breakfast, this hotel provides reliable service and comfort for professionals on the go.”
Google AI Mode · 08-31
“It features professional hospitality, quiet accommodations, and exceptional service ideal for working professionals on the go.”
“hotels near Hoan Kiem Lake, Hanoi”Hanoi, US2 of 6 AIs3 weeks3 quotes
“hotels near Hoan Kiem Lake, Hanoi”
Hanoi, US2 of 6 AIs3 weeks3 quotes
Perplexity · 07-20
“Polished rooms in a convenient historic area with spa and rooftop bar.”
Perplexity · 07-13
“Elegant hotel with spa facilities and a rooftop bar, within easy reach of Hoan Kiem Lake.”
ChatGPT · 06-15
“Central Old Quarter boutique hotel with spa services and excellent value, very close to the lake area.”
“hotels in Hanoi with rooftop pool”Hanoi, US1 of 6 AIs1 week1 quote
“hotels in Hanoi with rooftop pool”
Hanoi, US1 of 6 AIs1 week1 quote
ChatGPT · 05-18
“Excellent budget-friendly choice with rooftop pool access and consistently strong service reviews.”
PER-AI MENTIONS
Mentions per AI assistant, by edition
One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode
Weekly until 19 Oct 2026, monthly from November 2026
| Week | ChatGPT | Gemini | Perplexity | Grok | Copilot | Google AI Mode | Total |
|---|---|---|---|---|---|---|---|
| November 2, 2026 | 1 | — | — | — | — | — | 1 |
| October 12, 2026 | — | 6 | — | — | — | 1 | 7 |
| October 5, 2026 | — | 2 | — | — | 4 | 2 | 8 |
| September 28, 2026 | — | 4 | — | — | 2 | 1 | 7 |
| September 21, 2026 | — | 5 | — | — | — | — | 5 |
| September 14, 2026 | — | 6 | — | — | 1 | 1 | 8 |
| September 7, 2026 | — | 6 | — | — | 5 | — | 11 |
| August 31, 2026 | — | — | — | — | — | 1 | 1 |
| August 24, 2026 | — | — | 1 | — | 2 | 3 | 6 |
| August 17, 2026 | — | 1 | 1 | — | — | — | 2 |
| August 10, 2026 | — | — | 1 | — | 3 | 3 | 7 |
| August 3, 2026 | — | — | 1 | — | 2 | 2 | 5 |
| July 27, 2026 | — | — | 3 | — | — | — | 3 |
| July 20, 2026 | — | — | 1 | — | 1 | — | 2 |
| July 13, 2026 | — | — | 3 | — | 1 | — | 4 |
| July 6, 2026 | — | — | — | — | — | 1 | 1 |
| June 29, 2026 | — | — | — | — | 1 | — | 1 |
| June 15, 2026 | 3 | — | 1 | — | 2 | — | 6 |
| June 8, 2026 | 2 | 1 | — | — | 1 | — | 4 |
| May 25, 2026 | 2 | 1 | — | — | — | 3 | 6 |
| May 18, 2026 | 3 | — | 1 | — | 1 | 2 | 7 |
| May 11, 2026 | 1 | 1 | 1 | — | — | 2 | 5 |
| May 4, 2026 | — | — | — | — | — | 4 | 4 |
| April 27, 2026 | 1 | — | — | — | — | — | 1 |
LINK MIX
Where AIs send users for this hotel
When the AI links the hotel, where does it point — the hotel's own site (direct), an OTA like Booking.com, a chain page like Marriott.com, or something else?
All time (111 links)
Direct 46%OTA 24%Google Travel 27%Other 3%
Week-by-week
November 2, 20261 links / 1 mentions
October 12, 20267 links / 7 mentions
October 5, 20268 links / 8 mentions
September 28, 20267 links / 7 mentions
September 21, 20265 links / 5 mentions
September 14, 20268 links / 8 mentions
September 7, 202611 links / 11 mentions
August 31, 20261 links / 1 mentions
August 24, 20266 links / 6 mentions
August 17, 20262 links / 2 mentions
August 10, 20267 links / 7 mentions
August 3, 20265 links / 5 mentions
July 27, 20263 links / 3 mentions
July 20, 20262 links / 2 mentions
July 13, 20264 links / 4 mentions
July 6, 20261 links / 1 mentions
June 29, 20261 links / 1 mentions
June 15, 20265 links / 6 mentions
June 8, 20264 links / 4 mentions
May 25, 20266 links / 6 mentions
May 18, 20267 links / 7 mentions
May 11, 20265 links / 5 mentions
May 4, 20264 links / 4 mentions
April 27, 20261 links / 1 mentions
Direct (own site + chain page) OTA Other