Projects

AI Hotel Memory

What do AI models actually remember about hotels with the web turned off? Pick a place and a model below to see the hotels it names from memory — and whether it knows their real website (verified live). Toggle to the weakest model to watch the memory degrade.

Read the full study
Model
71%
named hotels with a working website
177
distinct hotels named (80 runs)

Mostly real, but a notable share of websites are fabricated.

#HotelRecalledWebsite (verified live)
1Hôtel Ritz Paris100%ritzparis.com
2Hôtel Plaza Athénée100%dorchestercollection.com
3Hôtel de Crillon100%rosewoodhotels.com
4Four Seasons Hotel George V100%fourseasons.com
5Shangri-La Paris100%shangri-la.com
6The Peninsula Paris100%peninsula.com
7Park Hyatt Paris-Vendôme100%hyatt.com
8Saint James Paris100%saint-james-paris.com
9Hôtel Lutetia100%hotellutetia.com
10Cheval Blanc Paris100%chevalblanc.com
11Hôtel Madame Rêve100%madamereve.com
12Le Bristol Paris99%oetkercollection.com
13Hôtel d'Aubusson98%hoteldaubusson.com
14Mandarin Oriental, Paris94%mandarinoriental.com
15Hôtel Costes88%hotelcostes.com

“Recalled” = share of 80 memory-only generations that named the hotel. A red, struck-through domain is a website the model returned that doesn’t resolve — a fabricated address for a (usually real) hotel.

Caught inventing the website

The signature failure: the model knows a famous hotel exists, then makes up a plausible-but-dead web address.

Le Bristol Paris
Paris · GPT-5.4-nano
bristolparis.com
oetkercollection.comreal
Hôtel Plaza Athénée
Paris · GPT-5.4-nano
plazaathenee-paris.com
dorchestercollection.comreal
The Ritz Paris
Paris · GPT-5.4-nano
theritzparis.com
ritzparis.comreal
Pod Times Square
New York · GPT-5.4-nano
pod-hotels.com
thepodhotel.comreal
Pilot data: 3 models, global chains + Paris/Dubai/London/New York, web search off, websites verified by DNS. Full methodology & findings →